Marketing Executive - Field Marketing & ROI Tracking
indiagold
Marketing & Communications
Posted on Nov 19, 2024
About Us
indiagold has built a product & technology platform that enables regulated entities to launch or grow their asset backed products across geographies; without investing in operations, technology, people or taking any valuation, storage or transit risks.
Our use of deep-tech is changing how asset backed loans have been done traditionally. Some examples of our innovation are – lending against digital gold, 100% paperless/digital loan onboarding process, computer vision to test gold purity as opposed to manual testing, auto- scheduling of feet-on-street, customer self-onboarding, gold locker model to expand TAM & launch zero-touch gold loans, zero network business app & many more.
We are rapidly growing team passionate about solving massive challenges around financial well-being.
We are a rapidly growing organisation with empowered opportunities across Sales, Business Development, Partnerships, Sales Operations, Credit, Pricing, Customer Service, Business Product, Design, Product, Engineering, People & Finance across several cities. We value the right aptitude & attitude than past experience in a related role, so feel free to reach out if you believe we can be good for each other.
Job Description
Are you a driven marketing professional with a knack for field activities and data analysis? We’re looking for a Marketing Executive to join our team and make an impact!
Role Overview: As a Marketing Executive, you’ll play a key role in planning and executing field marketing initiatives, tracking their ROI, and developing detailed reports to measure success and optimize strategies.
Key Responsibilities:
- Lead and execute on-ground marketing campaigns and promotional events.
- Analyze the ROI of field marketing efforts to ensure effective budget allocation.
- Develop detailed tracking reports, sharing insights and recommendations with the team.
- Manage logistics, coordinate with vendors, and engage with customers on-site.
What You’ll Gain:
- Hands-on experience in a dynamic, fast-paced environment.
- Opportunity to influence marketing strategies and drive impactful campaigns.
Requirements
What We’re Looking For:
- Experience in field marketing, with strong organizational and analytical skills.
- Proficiency in MS Excel or Google Sheets for effective tracking and reporting.
- Strong communication skills and a proactive, solutions-driven attitude.
Benefits
- Best place to work
- Competitive salary
- Full Medical
- On-roll Employee - not on agency payroll
- Job Stability - 0 Employees Laid Off
- Different Businesses - Locker, Loan, Digital Gold
- Tremendous Growth Opportunity
