Product Marketing Associate
CashBook
Marketing & Communications, Product
Bengaluru, Karnataka, India
INR 450k-750k / year
Posted on Jul 26, 2025
About CashBook
CashBook is a YC-backed fintech helping Indian businesses control spending through UPI employee wallets.
What you’ll own
- Write sharp, SEO-friendly blog posts that turn fintech jargon into clear stories.
- Craft LinkedIn and Instagram posts—reels, carousels, threads—that grab decision makers' attention.
- Interview customers and translate insights into case studies and social snippets.
- Track basic metrics (reach, CTR, watch-time) and suggest quick content tweaks.
You’re a fit if you
- Are curious and have high agency
- Understand how LinkedIn, Instagram and YouTube algorithms reward engaging hooks.
- Can juggle Canva/Figma and product/marketing analytics with ease.
- Can prompt Gen-AI tools to generate text and images.
- Thrive on feedback, tight deadlines, and “ship-fast" energy.
- 1-2 years of marketing experience
Bonus points
Video-editing skills or experience with automation tools (n8n and make.com)
CTC
INR 4.5 - 7.5 LPA
Apply
Email careers@cashbook.in with your CV and one paragraph on a creative marketing campaign for CashBook. This is a necessary step.